The perfection can only be found in the imperfection.

Amor Imperfeito — Artisan Chocolate is an academic project that is still in progress. Stay tuned to check the final result!

Client: Armanda Lourenço
Date: Still in progress
Services: Branding, Packaging


The only place where you can find perfection is right in the imperfection. 

While researching for characteristics to implement on the identity, I felt that the stereotype of imperfection is often connected to something that’s not good. This brand identity came to prove the opposite. It’s a family-run local artisan chocolate company that is based in my hometown. It’s still a work in progress, so stay tuned!